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Getting ready to put your house on the market? Setting the right price is one of the most important secrets to a successful sale. Price it too high and chances are it won't sell.
Although you may have decorated lovingly or renovated extensively, those improvements may have only a small effect on market value. In fact, personalized decorating can slow a sale unless the style has wide appeal.
The right sales price is based on several factors: size of the house and its special features and amenities, recent home sales, as well as demand for homes in your area and prices of similar homes currently on the market.
Sometimes sellers are tempted to test a higher price to see if they will be lucky enough to find a buyer willing to pay. Experience shows this strategy rarely pays off, and may scare off legitimate buyers. Asking the right price from the start avoids the many dangers of overpricing and usually results in a higher sales price in the end.
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